Senior Influencer Manager
Core
Lead the execution of influencer and creator campaigns from inception to completion, ensuring alignment with brand objectives and global KPIs.
Role type
Senior Manager, Influencer Marketing
Builds
Global influencer marketing campaigns and roadmaps
Domain
Digital Marketing / Influencer Ecosystems
Deliverable
product features
Required skills
Campaign strategy & execution, Global talent network management, Budget ownership & ROI optimization, KPI definition & tracking, Cross-functional collaboration, Mentorship
Preferred skills
Understanding of emerging social platforms, Creative problem-solving
Technologies
Monks.Flow (AI ecosystem)
Responsibilities
Lead campaign execution from inception to completion; Collaborate with the Director to build global campaign strategies and roadmaps; Oversee creation of campaign briefs; Monitor industry trends and competitive activity; Define and track KPIs for campaign success; Manage influencer marketing budget to maximize ROI; Provide regular performance reports to senior leadership; Develop and maintain relationships with global influencers and key opinion leaders; Mentor junior team members.
Seniority
Senior, hands-on IC with mentorship responsibilities