Product Marketing Manager
Core
B2B Product Marketing Manager responsible for product messaging, positioning, customer research, and sales enablement for a global B2B technology media company.
Role type
Product Marketing Manager
Builds
Product messaging, positioning, customer-facing collateral, and sales enablement materials
Domain
B2B Technology Media
Deliverable
product features
Required skills
B2B marketing strategy, product positioning, customer research, market intelligence, content creation, sales enablement, cross-functional collaboration
Preferred skills
Thought leadership, agile environment adaptability, independent self-starter
Technologies
None explicitly listed
Responsibilities
Lead product marketing strategy and execution; Drive content and thought leadership strategy; Partner with sales for collateral and presentations; Collaborate with product teams on new introductions; Support key marketing campaigns; Act as subject matter expert for B2B marketing
Seniority
Mid-level (5+ years experience)