TikTok Shop - Category Strategist, Electronics (Thailand)
Core
Drive consumer traffic and conversion for the Electronics category on TikTok Shop Thailand through annual campaign planning and execution.
Role type
Category Strategist (E-commerce)
Builds
Annual campaign calendar, category-specific initiatives, and brand partnerships for the Electronics vertical
Domain
E-commerce, Social Commerce, Electronics
Deliverable
product features
Required skills
Business strategy formulation, Budget allocation, Trend analysis, Project management, Reporting & monitoring, Data-driven decision making, Excel proficiency, SQL familiarity
Preferred skills
Big picture thinking, Process optimization, Risk mitigation, Cross-functional alignment
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