商业化产品运营（游戏行业） - 国际化内容与服务广告
Core
Define strategic direction and go-to-market strategies for ad products serving mobile game and app service clients.
Role type
Senior Product Marketing Manager (Mobile Gaming & Ad Solutions)
Builds
Customer-centric ad solutions for global mobile game advertisers
Domain
Mobile Marketing / Gaming / Ad Tech
Deliverable
product features
Required skills
Mobile marketing strategy, Ad product management, Cross-functional collaboration, Data-driven business analysis, Client business growth planning
Preferred skills
Application measurement (SDK, SKAN, MMP), Qualitative/quantitative campaign measurement, Tech company or media agency background
Technologies
SDK, SKAN, MMP
Responsibilities
Influence product solution strategy based on mobile marketing trends; Develop long-term growth strategies with sales and marketing teams; Build customer-centric solutions with game product teams; Drive client business outcomes and ad revenue growth; Prioritize product development based on data insights and client pain points.
