Brand and Marketing Manager JYSK Bulgaria
Core
Manage brand positioning and execute marketing campaigns for JYSK in Bulgaria, ensuring local ownership of brand identity and compliance with legal requirements.
Role type
Brand and Marketing Manager
Builds
Local marketing campaigns and brand identity initiatives for JYSK Bulgaria
Domain
Retail / Home Furnishing
Deliverable
product features
Required skills
Brand management, stakeholder management, project management, media selection, influencer management, campaign optimization, negotiation, legal compliance, team management, PR support
Preferred skills
Leadership experience
Technologies
None stated
Responsibilities
Implement centrally defined marketing activities locally, handle locally bought media, secure local ownership of brand identity, select media and influencers for campaigns, optimize campaigns and negotiate with partners, ensure legal compliance, support PR activities, manage own team
Seniority
Mid-level, hands-on IC
