User Acquisition Analyst- Base44
Core
Lead paid user acquisition strategies, manage large-scale advertising campaigns, and optimize performance across direct-response channels to drive sustainable growth.
Role type
User Acquisition Analyst
Builds
Paid advertising campaigns across Google Ads, YouTube, Meta, X/Twitter, and other top-tier ad networks
Domain
Digital Marketing / Growth Hacking
Required skills
Paid media campaign management, Performance analysis (CAC, ROAS, LTV), Big data analysis, Market trend analysis, A/B testing, Cross-functional collaboration, Advanced Excel/Google Sheets, SQL
Preferred skills
Tech or marketing experience, SQL knowledge
Technologies
Google Ads, YouTube Ads, Meta Ads, X/Twitter Ads, SQL, Excel, Google Sheets
Responsibilities
Manage and scale high-budget paid advertising campaigns, Analyze performance metrics and optimize campaigns to meet business KPIs, Leverage big data to uncover new growth channels and audience segments, Test and integrate new advertising features and platform capabilities, Collaborate with product, creative, and data teams to align marketing initiatives with company goals
Seniority
Mid-level, hands-on IC