Strategic Marketing Manager - Major Pursuits
Core
Lead positioning campaigns and integrated marketing tactics for critical business pursuits to drive win strategies in the infrastructure consulting sector.
Role type
Senior strategic marketing manager (pursuits/capture)
Builds
Pursuit marketing campaigns, workshops, and integrated multi-channel tactics for winning major projects
Domain
Infrastructure consulting / Professional services
Deliverable
product features
Required skills
Strategic positioning, campaign management, stakeholder collaboration, market research, budget management, KPI tracking, AI tool utilization, CRM proficiency
Preferred skills
Chartered Institute of Marketing accreditation, experience in large professional services organizations
Technologies
Salesforce, Microsoft PowerPoint, Excel, Word, AI-enabled marketing tools
Responsibilities
Design and deliver pursuit marketing workshops; Develop and execute SOSTAC-aligned marketing campaigns; Lead activation of integrated marketing tactics; Conduct market research on trends and competitors; Manage pursuit or campaign budgets; Track performance and generate insight-led recommendations; Contribute to board-level reporting on pursuit marketing performance.
Seniority
Senior, hands-on IC
