Web Program Manager (PM)
Core
Partner with clients to translate marketing and product strategies into high-quality web experiences, landing pages, and campaign deliverables.
Role type
Senior Web Program Manager (Marketing & Execution)
Builds
Landing pages, campaign pages, and digital experiences for client go-to-market launches
Domain
Digital Marketing / Web Strategy
Deliverable
product features
Required skills
Web marketing strategy, project management, stakeholder collaboration, data analysis, brief development, SEO fundamentals, user journey mapping
Preferred skills
Consumer hardware/e-commerce web marketing, project management tools, content strategy, agency coordination
Technologies
Web analytics tools, dashboards, project management software
Responsibilities
Translate marketing initiatives into effective web experiences; develop clear briefs and requirements for web workstreams; manage day-to-day workflow and prioritize multiple incoming requests; analyze site performance metrics to validate decisions; partner with design, content, and development teams to execute launches
Seniority
Mid-Senior, hands-on IC
