Senior Manager, Launch Program Management
Core
Orchestrates end-to-end planning and execution of Tier 1 and Tier 2 product launches and strategic market activations for ServiceNow's enterprise technology solutions.
Role type
Senior Manager, Launch Program Management
Builds
Coordinated launch plans, executive communications, and market activation strategies for breakthrough products.
Domain
Enterprise Technology / SaaS / Product Marketing
Deliverable
product features
Required skills
Program orchestration, cross-functional stakeholder leadership, risk mitigation, executive communication, portfolio management, strategic planning, dependency management, crisis management, data analysis, presentation design
Preferred skills
AI tool utilization, rapid execution in compressed timelines, complex matrix environment navigation
Technologies
Microsoft Loop, PowerPoint, Excel
Responsibilities
Lead planning and execution for Tier 1 and Tier 2 product launches; Build and manage integrated launch plans spanning multiple workstreams; Drive launch readiness reviews and executive checkpoints; Coordinate execution across Product, Brand, Digital, Communications, Sales Enablement, and Field Marketing teams; Facilitate dependency management and issue resolution across concurrent initiatives; Lead launch-day command center activities; Develop executive-ready launch readiness materials and scorecards.
Seniority
Senior Manager, hands-on leadership
