Admissions Director
Core
Strategic leadership role responsible for overall marketing and sales functions of a senior living facility, driving resident admissions and community relationships.
Role type
Admissions Director (Sales & Marketing Lead)
Builds
Resident admissions pipeline and community referral networks
Domain
Senior Living / Healthcare
Required skills
Sales and marketing experience, relationship building with physicians and referral sources, inquiry call processing, marketing presentation delivery, regulatory compliance knowledge, data reporting and trend analysis
Preferred skills
Healthcare community relations experience, formal sales training, Bachelor's degree in Business or Marketing
Technologies
Sales tracking systems, reporting tools
Responsibilities
Process inquiry calls from hospitals, physicians, families, and referral sources; establish and maintain relationships with physicians, discharge planners, attorneys, insurance agents, and community leaders; conduct marketing presentations to community groups (e.g., Kiwanis, Rotary, AARP); monitor inquiry, admission, and census trends; prepare monthly inquiry summary reports and sales tracking reports for leadership.