酒旅策略运营-TikTok生活服务
Core
Develop and execute comprehensive market strategies for the travel industry, aligning with company goals to drive customer acquisition and retention.
Role type
Senior strategy-level product and marketing manager
Builds
Travel products, services, and targeted marketing campaigns
Domain
Travel industry + Digital marketing
Deliverable
product features
Required skills
Market strategy development, Industry analysis, Data analysis, Product roadmap definition, Cross-functional collaboration
Preferred skills
Strategic marketing experience, Product management experience, Communication and presentation skills
Responsibilities
Define and refine product roadmaps for travel services, Analyze market trends and data to inform strategic decisions, Develop and implement targeted marketing activities, Establish and track KPIs to measure performance
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