Virtual Assistant - Social Media Specialist
Core
Manage social media channels, create content, and execute digital marketing campaigns to grow brand visibility and audience engagement.
Role type
Virtual Assistant - Social Media Specialist
Builds
Social media presence, email marketing campaigns, website content, and digital brand voice
Domain
Digital Marketing / Social Media
Deliverable
product features
Required skills
Social media management, content creation, email marketing, market research, lead generation, performance analysis, digital campaign development, brand voice management, trend monitoring
Preferred skills
Familiarity with Canva, Hootsuite, Mailchimp, Google Workspace, WordPress, Adobe Creative Suite, ActiveCampaign
Technologies
Canva, Hootsuite, Mailchimp, Google Workspace, WordPress, Adobe Creative Suite, ActiveCampaign
Responsibilities
Manage and grow social media accounts with on-brand content; Create, edit, and publish content for social platforms, blogs, and campaigns; Maintain accurate and fresh website content; Plan and execute email marketing campaigns; Conduct market and competitor research; Develop targeted digital campaigns for lead generation; Monitor campaign performance using analytics; Shape consistent digital brand voice across channels
Seniority
Mid-level, hands-on IC