效果广告产品运营（流量策略）-中国商业产品与技术
Core
Drive revenue growth and monetization efficiency for short drama and novel apps (Hongguo, Tomato Novel) through traffic strategy and product operations.
Role type
Product Operations Manager (Performance Advertising & Traffic Strategy)
Builds
End-side revenue growth strategies for short drama and novel platforms
Domain
Digital Entertainment / Performance Advertising
Deliverable
product features
Required skills
Performance advertising logic, B2B product strategy, data analysis, project execution, resource integration, GTM planning
Preferred skills
Short drama or app download ad experience, traffic strategy expertise
Responsibilities
Design phased operational strategies, collaborate with product and business teams to execute optimization plans, analyze data to identify growth opportunities, manage product lifecycle operations, drive product iteration based on client needs
