Product Manager, User Growth - TikTok Local Services
Core
Define and execute growth strategies for TikTok's local services business, leveraging data to drive user acquisition and lifecycle management.
Role type
Product Manager, User Growth
Builds
Growth strategies, product features, and metrics frameworks for local services
Domain
Local services / Marketplace
Deliverable
product features
Required skills
Growth strategy, Data analysis, User lifecycle management, Market research, Strategic planning, Metric definition
Preferred skills
E-commerce experience, Growth frameworks, International work experience, Entrepreneurial mindset
Technologies
Data analysis tools
Responsibilities
Analyze and shape growth strategies using data; Develop product features based on market insights; Own the user lifecycle by setting growth goals; Identify new growth opportunities through industry research.
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