策略产品经理(社区与房产)-生活服务
Core
Designing and iterating traffic strategies for real estate content within the Douyin ecosystem to enhance user experience and author performance.
Role type
Strategy Product Manager (Real Estate & Community)
Builds
Recommendation strategies for real estate content, author growth tools, and traffic allocation mechanisms.
Domain
Social Media / Real Estate / Local Life Services
Deliverable
production ML models
Required skills
Strategy formulation, experimental design, data analysis, user insight, cross-functional collaboration, requirement decomposition, strategy validation.
Preferred skills
Understanding of real estate business logic, natural vs. commercial traffic synergy, resource coordination.
Technologies
A/B testing frameworks, data analytics platforms, recommendation systems.
Responsibilities
Define and iterate traffic strategies for real estate content; collaborate with algorithm and operations teams to optimize recommendations; analyze author pain points to improve traffic metrics; define success metrics for buyer/seller user needs; explore synergies between natural and commercial traffic.
Seniority
Mid-level, hands-on IC