APP用户增长运营-抖音生活服务
Core
Drive user growth for a local life services app via cross-channel acquisition, traffic diversion, and viral裂变 strategies to hit new user, DAU, and ROI targets.
Role type
User Growth Operator (Local Life Services)
Builds
User acquisition campaigns, traffic diversion funnels, and viral growth loops for a local life services platform.
Domain
Local Life Services / E-commerce
Deliverable
product features
Required skills
Paid media strategy, User segmentation, Data analysis (SQL/Excel), Cross-functional collaboration, Project management
Preferred skills
Local life services industry experience, E-commerce experience, Data visualization
Responsibilities
Design and execute paid media and organic growth strategies, Build user personas and data metrics systems, Collaborate with product and data science teams to optimize growth, Coordinate cross-departmental initiatives for product scaling.