增长营销专家（短剧方向）-TikTok
Core
Drive user acquisition and scale for international short drama products via paid advertising campaigns.
Role type
Growth Marketing Specialist (Short Drama)
Builds
International short drama products
Domain
Entertainment / Short Drama / International Markets
Required skills
Paid advertising, User acquisition, Data analysis, Cross-cultural communication, Creative development, Product optimization, Channel management, Landing page optimization, ROI optimization, Market research
Preferred skills
Short drama experience,泛娱乐 (Pan-entertainment) experience, Content product experience
Technologies
Ad platforms, Analytics tools, Creative design tools
Responsibilities
Research international short drama market trends and customer acquisition strategies, Collaborate with product and content teams to optimize offerings based on ad insights, Monitor ad performance and user behavior to refine targeting and creative assets, Develop high-conversion short drama ad creatives tailored to local cultures.