资深市场营销经理(渠道与生态方向) - 飞书商业化
Core
Lead regional channel marketing planning and execution for Feishu's commercialization, focusing on partner ecosystem building, event management, and converting partner activities into business opportunities.
Role type
Senior Channel Marketing Manager (SaaS/Enterprise Services)
Builds
Partner self-expansion capabilities, standardized marketing assets (SOPs, playbooks), and regional channel event campaigns.
Domain
SaaS / Enterprise Software / Channel Ecosystems
Required skills
Channel marketing strategy, Partner ecosystem management, B2B event planning & execution, MDF utilization, Data-driven decision making, SOP creation, Stakeholder management, Business acumen, AI tool adoption, Cross-functional collaboration
Preferred skills
SaaS/Enterprise service background, Team or project management experience, Offline event experience, Industry association partnerships, High target orientation
Technologies
Feishu (Lark) platform, AI tools, Marketing automation platforms, CRM systems
Responsibilities
Develop and execute regional channel marketing plans aligned with business goals; Empower partners to build independent acquisition capabilities through training and resource support; Manage end-to-end regional channel events and track conversion results; Create and maintain reusable marketing assets and best practices for the channel team.