TikTok Shop - Category Lead
Core
Define long-term vision and strategic roadmap for a specific category on TikTok Shop, owning full P&L responsibility and driving profitability.
Role type
Senior Category Lead (E-commerce)
Builds
TikTok Shop category ecosystem including seller onboarding, livestream, and short video commerce features
Domain
E-commerce / Social Commerce / German Market
Required skills
Category management, P&L ownership, team leadership, strategic planning, seller development, data-driven decision making, market analysis
Preferred skills
E-commerce platform ownership, content marketing, influencer management, agile adaptation
Technologies
TikTok Shop platform, livestream commerce tools, short video commerce tools
Responsibilities
Define category vision and roadmap, manage P&L, build and lead high-performing teams, onboard and develop sellers, collaborate with product and marketing, optimize seller performance
Seniority
Senior, hands-on IC