市场活动专家-中国广告销售平台(上海)
Core
Execute end-to-end B2B marketing events for the FMCG industry, focusing on large-scale industry summits and high-level closed-door sessions to drive brand exposure and client business growth.
Role type
B2B Marketing Events Specialist (FMCG)
Builds
Industry summits, high-level closed-door sessions, client salons, and related B2B events.
Domain
Fast-Moving Consumer Goods (FMCG) / B2B Marketing
Required skills
Event planning, cross-functional coordination, vendor management, crisis management, data analysis, industry insight
Preferred skills
FMCG brand/platform-level event execution, industry association/media resources, data-driven optimization
Responsibilities
Plan and execute large-scale industry summits and high-level closed-door sessions; Manage event vendors and control costs, schedules, and quality; Conduct pre-event promotion, on-site coordination, and post-event review; Collaborate with sales and operations to align activities with brand positioning; Expand industry cooperation channels through associations and media.
Seniority
Mid-level, hands-on IC