Measurement Science Partner, Global Accounts
Core
Develop and scale production-ready analytical frameworks and tools to prove TikTok's advertising effectiveness to global advertisers using causal measurement and AI-led analytics.
Role type
Senior IC measurement scientist (marketing science)
Builds
Production-ready analytical tools, models, and data applications
Domain
Digital advertising measurement and marketing science
Deliverable
production ML models
Required skills
Causal inference, experimentation design, statistical modeling, Python, R, SQL, regression, decision trees, random forests, media mix modeling, attribution
Preferred skills
Graduate degree, privacy-safe measurement, incrementality testing, auction optimization, consultative client management, training commercial teams
Technologies
Python, R, SQL
Responsibilities
Apply statistical models and causal inference to campaign data to explain upper and lower-funnel drivers; Build and ship robust, reusable analytical tools and data applications; Partner with client-facing teams to implement advanced measurement strategies supporting revenue growth; Train measurement teams on reporting frameworks and collaborate on future measurement infrastructure
Seniority
Senior, hands-on IC
