大项目品牌运营(收入方向) - 红果短剧
Core
Drive C-end metrics and brand influence for Red Fruit Short Drama through project incubation and matching sales of content packages.
Role type
Senior Brand Operations Manager (Revenue)
Builds
Content packages for short dramas, movies, TV series, novels, and audiobooks
Domain
Entertainment / Short Drama Ecosystem
Deliverable
product features
Required skills
Project incubation, matching sales, end-to-end project planning, commercialization negotiation, calendar/event planning, offline brand execution, resource bundling, sales coordination, user insight, short drama ecosystem knowledge
Preferred skills
Independent project planning, industry project sales experience, creative strategy, complex stakeholder management
Technologies
N/A
Responsibilities
Plan and execute end-to-end project preparation from concept to delivery; negotiate and bundle content packages with commercialization teams to meet revenue targets; manage annual project inventory including specific time slots, celebrity endorsements, and offline events; coordinate with sales teams to ensure successful sales and platform delivery.
Seniority
Senior, hands-on IC