用户营销产品经理（AIGC表达方向） - 抖音电商
Core
Design and launch C-end user marketing expression products, integrating AIGC and algorithms to optimize marketing conversion and user experience on the Douyin e-commerce platform.
Role type
Senior Product Manager (User Marketing & AIGC Expression)
Builds
C-end marketing expression tools, UI components, and product strategies for tags, pricing atmosphere, and promotional offers.
Domain
E-commerce, Consumer Technology, Generative AI
Deliverable
product features
Required skills
User research, A/B testing, product strategy, cross-functional collaboration, data analysis, UI/UX design, business acumen, project management, rapid adaptation.
Preferred skills
Experience in e-commerce user-side marketing products, deep understanding of user needs, insight into business growth.
Responsibilities
Define C-end marketing expression strategies, explore AI marketing applications, analyze user data and feedback, collaborate with content, sales, and transaction teams to improve efficiency.
