Account Management FMCG GRKA Project Intern (E-Commerce) - 2026 Start
Core
Support the growth and day-to-day management of merchants in the FMCG category on TikTok Shop.
Role type
Account Management Intern
Builds
Merchant performance and sales impact for TikTok Shop
Domain
E-commerce, FMCG (Home, Beauty & Personal Care; Moms, Kids & Babies)
Required skills
Data analysis, Excel/Google Sheets proficiency, Stakeholder management, Project coordination, Strategic planning, Performance optimization
Responsibilities
Manage and grow a portfolio of key accounts of HBPC & MKB, owning their day-to-day performance and development; Analyze merchant performance (traffic, conversion, AOV, GMV) to identify gaps and drive actionable improvements; Drive merchant participation and execution in campaigns, ensuring readiness and maximizing sales impact; Work closely with merchants to optimize assortment, pricing, and content (livestream & short video) to improve conversion; Identify and scale high-potential merchants, building repeatable growth cases across the portfolio; Coordinate with cross-functional teams (Campaign, Ads, etc.) to resolve issues and unlock merchant growth; Maintain accurate merchant data and ensure timely communication of platform updates, policies, and initiatives