招商策略运营(自助中心) - 抖音电商
Core
Drive differentiated acquisition strategies and execution for Douyin E-commerce, focusing on SMEs and industrial cluster merchants to achieve growth targets.
Role type
Senior Category Acquisition Operations Manager
Builds
Batch merchant onboarding, category-specific acquisition playbooks, and new merchant growth programs
Domain
E-commerce / Retail
Required skills
Data analysis, business metric system design, product thinking, cross-functional coordination, resource integration, category strategy, merchant segmentation, retention strategy, conversion optimization
Preferred skills
To B/To C growth experience, industrial cluster merchant experience, standardized operational methodology development
Technologies
Douyin E-commerce platform, data analytics tools
Responsibilities
Develop and execute differentiated acquisition strategies for SMEs and industrial clusters; Analyze category supply-demand dynamics to create specialized acquisition tactics; Manage new merchant onboarding and growth programs to improve retention and sales conversion.