搜索广告流量策略产品经理(AI智能体广告方向)-抖音生活服务
Core
Design and optimize AI agent-based search advertising recall, creative formats, and traffic strategies to improve ad matching efficiency and user experience on Douyin's local life platform.
Role type
Product Manager (AI Agent Advertising)
Builds
AI-powered search ad recall systems, innovative ad formats, and traffic allocation strategies
Domain
Internet / AI / Local Life Services
Deliverable
product features
Required skills
AI model understanding, search advertising logic, data analysis, hypothesis validation, product strategy
Preferred skills
Experience in ad recall/ranking, local industry advertising, AI agent exploration
Technologies
Generative AI, AI models
Responsibilities
Design AI agent ad recall mechanisms to expand supply and improve matching; Innovate ad styles to optimize CTR/CVR; Balance commercial efficiency with user satisfaction; Build metric systems to drive data-led iteration and strategy launch
