Product Manager Graduate (Content and Service, Search Ads) - 2027 Start
Core
Product Manager for TikTok Search Ads, focusing on optimizing ad delivery, query understanding, and creative generation using AI/LLM to improve advertiser efficiency and user content matching.
Role type
Product Manager (Search Ads & AI)
Builds
Search ad delivery systems, ranking models, bidding models, and AI-driven query understanding tools
Domain
Social Media, Advertising, AI/LLM
Deliverable
production ML models
Required skills
Product strategy definition, data analysis, AI/LLM model optimization, cross-functional collaboration, GTM support, data monitoring, stakeholder alignment
Preferred skills
Experience in Ads/Search/Recommendation/AI domains, Traffic Strategy, Ad Delivery, Ad Format
Technologies
LLM, AI tools, data analysis frameworks
Responsibilities
Own search ads metrics analysis and advertiser performance deep-dives; Diagnose delivery-funnel pain points and drive optimization of recall, ranking, and bidding models; Define product plans, priorities, and roadmaps; Support GTM through data analysis and requirement collection; Drive execution with cross-regional R&D, design, data science, operations, and sales teams
Seniority
Graduate (Entry-level)
