支付行业运营(乘车码策略方向)-财经
Core
Design and execute product operations strategies to drive transaction volume growth and optimize long-term ROI for public transportation payments on Douyin.
Role type
Product Operations Strategist (User Growth & Monetization)
Builds
Public transportation payment products and user engagement campaigns for Douyin
Domain
Fintech / Payments / Ride-hailing
Deliverable
product features
Required skills
User lifecycle management, Data-driven strategy design, Marketing subsidy optimization, Business scenario abstraction, Conversion rate optimization
Preferred skills
Experience in e-commerce, payments, or consumer finance, Statistical analysis expertise
Technologies
Statistical analysis tools
Responsibilities
Analyze user needs and tags to refine operations, Design and optimize marketing subsidy budgets, Drive product iteration based on data insights, Manage user order volume and LTV
