TikTok Shop - Creator Growth Strategy Manager
Core
Building TikTok Ecommerce partnerships in the US by driving merchant growth through creator engagement, content programs, and affiliate development.
Role type
Senior IC growth operations manager (creator ecosystem)
Builds
Creator growth funnels, content programs, and automated growth interventions for TikTok Shop merchants
Domain
Social commerce / e-Commerce / Creator economy
Required skills
Growth operations, creator lifecycle management, funnel optimization, data-driven decision making, cross-functional collaboration, project management
Preferred skills
Social commerce experience, US market expertise, SQL, experiment design, incentive program design, automation
Technologies
SQL, BI tools
Responsibilities
Own growth strategies for L0–L1 e-Commerce creators covering acquisition to retention; Segment creators and develop differentiated operational strategies; Partner with product and algorithm teams to improve creator–product matching and automated growth interventions
Seniority
Senior, hands-on IC