Associate Strategy Director
Core
Lead strategy expertise for the Indian market, driving cultural insights and media trends to inform client brand strategies and content planning.
Role type
Associate Director, Strategy (IC with team leadership)
Builds
Integrated marketing strategies, cultural insights reports, and content plans for global brands
Domain
Digital marketing, social media analytics, and brand strategy
Required skills
Social analytics, cultural trend analysis, strategic planning, client presentation, team leadership, qualitative/quantitative research synthesis, cross-channel marketing knowledge
Preferred skills
Start-up environment adaptability, rapid learning, creative problem solving
Technologies
Social listening tools, cultural mining platforms, analytics software
Responsibilities
Conduct daily scans for cultural signals and trends; deliver data-driven insights and compelling stories to clients; partner with creative teams to fuel content strategy; lead brainstorming and ideation sessions; manage performance of projects and internal processes; guide a team of strategists and analysts.
Seniority
Associate Director, hands-on IC with team leadership