VP of Growth Marketing
Core
Build and scale the revenue engine for a Health-Tech company disrupting the Pharmacy Benefit Management (PBM) sector by architecting a culture of rapid experimentation and managing a hybrid growth team.
Role type
VP of Growth Marketing (GTM Engineering)
Builds
Bespoke internal growth tools, acquisition loops, and a human-and-agent operating model for outbound sales and digital acquisition.
Domain
Health-Tech / Pharmacy Benefit Management (PBM)
Required skills
Growth marketing strategy, experimentation design, B2B sales cycle management, technical growth engineering, AI/LLM agent orchestration, data enrichment, behavioral analytics, no-code/low-code operations, team leadership
Preferred skills
Experience in regulated markets (healthcare/fintech), programmatic growth stack architecture, account-based marketing (ABM)
Technologies
PostHog, Amplitude, Mutiny, VWO, Clay, Cargo, LLM platforms
Responsibilities
Architect an experimentation engine for messaging and channels; Discover PBM-specific growth levers with Sales and Product; Manage and scale a hybrid team of Growth Ops, BDRs, and technical talent; Build a technical growth pod to engineer new acquisition loops
Seniority
Executive (VP level), hands-on IC with team leadership