Brand Manager - Ugg & Genuins
Core
Drive growth for UGG & Genuins footwear brands across Australia and New Zealand by shaping market strategy, product assortment, and commercial performance across DTC and wholesale channels.
Role type
Brand Manager (Footwear/Apparel)
Builds
Consumer-led assortments, seasonal product launches, and commercial strategies for global footwear brands
Domain
Footwear, Apparel, Sports & Lifestyle
Deliverable
product features
Required skills
DTC assortment planning, in-season trade management, channel and customer segmentation, wholesale partnership management, commercial analysis, product launch execution
Preferred skills
Experience in global brand management, international markets, footwear/apparel industry
Technologies
Excel, PowerPoint, Outlook, Word
Responsibilities
Own DTC assortment planning across retail and digital; Develop channel and customer segmentation strategies; Lead sell-through and in-season performance reviews; Lead product launch execution across stores and digital; Manage wholesale partnerships and order book management; Partner with global teams to localize strategy; Monitor marketplace performance and provide commercial recommendations
Seniority
Mid-level, hands-on IC