Digital Growth Specialist
Core
Owns Paid Media operations (Google, Meta, TikTok, Microsoft Ads) and SEO function to drive revenue for a B2B SaaS legal and accounting platform.
Role type
Senior Growth Specialist (Paid Media & SEO)
Builds
Paid search and social campaigns, SEO infrastructure, and content strategy for SMBs
Domain
Legal Tech / Accounting Tech / B2B SaaS
Required skills
Paid Search management, SEO strategy, Analytics (GA4, Looker Studio), HTML/CSS/JS, WordPress, Digital PR
Preferred skills
API automation, Salesforce CRM, Marketing attribution, Legal industry knowledge
Technologies
Google Ads, Meta Ads Manager, TikTok Ads Manager, Microsoft Ads, SEMRush, Ahrefs, Screaming Frog, GSC, GA4, Looker Studio, GTM, Salesforce, Asana, Notion
Responsibilities
Manage and optimize Paid Search and Paid Social campaigns; Drive keyword ranking and technical SEO infrastructure; Create content strategy and briefs; Produce growth reporting connecting digital activity to revenue; Collaborate on attribution and conversion tracking; Support newsletter and email campaign operations
Seniority
Mid-Senior, hands-on IC