Senior Director, Marketing (Integrated Programs)
Core
Chief architect and operational leader of the global scaled marketing engine, defining system-level strategy and driving enterprise narrative through high-impact campaigns.
Role type
Senior Director, Integrated Marketing Programs
Builds
Global multi-channel marketing programs, content supply chains, and AI-driven operational workflows for cybersecurity solutions.
Domain
B2B Enterprise Technology / Cybersecurity
Deliverable
product features
Required skills
Integrated marketing strategy, global program architecture, pipeline velocity optimization, AI-driven process efficiency, content governance, multi-stakeholder alignment, executive leadership, financial acumen
Preferred skills
Experience with Multi-Touch Attribution, partnerships with analyst firms (e.g., IDC), scaling large multi-disciplinary teams
Technologies
AI tools for campaign lifecycle, digital activation platforms, data analytics tools
Responsibilities
Design non-linear multi-channel program frameworks, optimize campaigns for ARR acceleration, establish content production SLAs, lead multi-disciplinary teams, synthesize performance data for C-suite stakeholders
Seniority
Senior Director, strategic & operational leadership