PRODUCT MANAGER DIGITAL
Core
Execute and analyze digital communication and CRM actions through campaigns and processes with providers and dealerships to ensure customer satisfaction and brand image standards.
Role type
Digital Product Manager (Marketing)
Builds
Digital marketing campaigns, web presence, and shared dealer advertising
Domain
Automotive industry, digital marketing, CRM
Deliverable
product features
Required skills
Digital marketing campaign coordination, web analytics tools, CRM management, Excel, PowerPoint, English (Intermediate)
Preferred skills
Advertising agency management experience
Responsibilities
Coordinate digital marketing campaigns, maintain brand website, analyze online media performance, coordinate CRM processes with Development and IT, manage shared monthly dealer advertising, execute cloud marketing tasks
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