Direct Marketing Project Manager
Core
End-to-end management of data-driven direct marketing campaigns, serving as the key client contact to translate business needs into actionable production plans.
Role type
Senior Direct Marketing Project Manager
Builds
Direct marketing campaigns involving data processing, programming, tabulation, and direct mail production
Domain
Direct Marketing / Data Operations
Required skills
Campaign management, Client relationship management, Data processing, Programming, Tabulation, Direct mail production, Cost and profitability analysis, Scope and timeline management
Preferred skills
Understanding of DSA providers, Postal services, Microsoft Office proficiency
Responsibilities
Interpret client instructions and translate them into internal briefs and production plans, Manage multiple concurrent campaigns including schedules and scope changes, Coordinate with cross-functional teams including creative, technical, and operations, Monitor quality, cost, and profitability using commercial judgment, Negotiate with clients and suppliers on timing and delivery, Lead campaign operations involving data processing and direct mail production routes