Head of Content Planning & E2E Operating Model
Core
Senior product owner for the Content Planning & Briefing Platform, defining the end-to-end content operating model and integrating workflows across global marketing teams.
Role type
Senior Product Owner / Operating Model Lead
Builds
AI-powered content planning, briefing, and workflow platforms for global marketing teams
Domain
Marketing Operations & MarTech
Required skills
Product ownership, SaaS workflow platform configuration, end-to-end marketing process design, operating model design, change management, analytical problem solving, vendor management
Preferred skills
Brand proposition, brand activation
Technologies
SaaS workflow platforms, Connected Marketing OS, Virtual Content Studio, Libraries
Responsibilities
Own product roadmap and adoption of the Content Planning & Briefing Platform; Design end-to-end content operating model with roles and governance; Configure demand intake, planning, briefing, routing, approvals, and dashboards; Lead rollout and adoption using data and user feedback; Manage technology partners and vendors for platform enhancements.
Seniority
Senior, hands-on IC