Intermediate Specialist, Digital Marketing
Core
Designs and implements digital communication strategies to optimize faculty/service visibility on web platforms and social media, while managing website content and operations.
Role type
Intermediate Specialist, Digital Marketing
Builds
Faculty/service websites, social media channels, and multimedia promotional materials
Domain
Higher Education / Digital Marketing
Deliverable
product features
Required skills
Digital strategy planning, Web content creation and editing, Website design and development, Project management, SEO, Web accessibility compliance, Multilingual content management (English/French)
Preferred skills
Web programming languages, Graphic design tools, Database management
Responsibilities
Design and implement digital communication strategies; Draft, edit, and maintain website content; Coordinate website development and information architecture; Manage social media accounts and multimedia assets; Develop internal digital communication policies and procedures; Monitor website performance and user-friendliness; Manage digital communication projects.
Seniority
Intermediate, hands-on IC