Sr Salesforce Marketing Cloud Developer
Core
Builds, implements, and maintains multi-channel marketing technology solutions (email, SMS, push, direct mail) using Salesforce Marketing Cloud to power customer engagement and lifecycle marketing.
Role type
Senior IC Salesforce Marketing Cloud Developer
Builds
Customer journeys, automations, integrations, and data-driven personalization workflows
Domain
Financial services / Marketing Technology
Deliverable
production ML models | product features
Required skills
Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Mobile Studio, Audience Builder, Distributed Marketing), AMPscript, SSJS, HTML, CSS, JavaScript, SQL, REST/SOAP APIs, CRM systems (Sales Cloud, Service Cloud)
Preferred skills
CDPs, personalization platforms, Marketing Cloud Intelligence, Tableau, Contentful, Segment
Technologies
Salesforce Marketing Cloud, Salesforce Sales Cloud, Salesforce Service Cloud, Tableau, Contentful, Segment
Responsibilities
Build and deploy customer journeys and lifecycle campaigns across multiple channels; Develop and maintain integrations between Marketing Cloud, CRM systems, and third-party vendors; Write and maintain code for personalization and automation logic; Build and maintain audience segmentation and data models; Troubleshoot platform issues and resolve technical defects; Mentor junior developers and contribute to coding standards; Evaluate and pilot new platform features and tools.
Seniority
Senior, hands-on IC