Marketing Manager, Contract
Core
Lead integrated brand and customer marketing plans for the Canadian Breast Cancer portfolio, translating insights into strategic choices and omnichannel tactics to accelerate product uptake.
Role type
Senior Marketing Manager (Pharmaceuticals)
Builds
Integrated brand strategies, customer journeys, and promotional materials for oncology products
Domain
Healthcare / Pharmaceuticals / Oncology
Deliverable
product features
Required skills
Strategic planning, omnichannel marketing, budget management, cross-functional collaboration, agency management, data synthesis, presentation skills
Preferred skills
Oncology marketing experience, Breast Cancer launch experience, KOL relationship management, French language proficiency
Technologies
Omnichannel platforms
Responsibilities
Lead development and execution of integrated brand plans; Translate patient and market insights into strategic priorities; Identify portfolio-level initiatives for synergy; Manage promotional budgets and agency partners; Develop training and communications for sales teams; Optimize plans through data analysis and experimentation
Seniority
Senior, hands-on IC
