Associate Director-Marketing (Rare Disease)
Core
Lead the cross-functional Brand Team to develop brand strategy, optimize product portfolios, and drive market share for rare disease products.
Role type
Senior marketing director (pharmaceuticals)
Builds
Brand strategies, product launch plans, and promotional campaigns for rare disease therapies
Domain
Pharmaceuticals / Rare Diseases
Deliverable
product features
Required skills
Therapeutic area strategy, product portfolio management, clinical support program development, sales forecasting, budget management, KOL relationship management, cross-functional collaboration
Preferred skills
MBA, new product launch experience, market intelligence analysis, symposia planning
Technologies
MS Office
Responsibilities
Develop Therapeutic Area Strategy and optimize marketing mix; Manage brand budgets and promotional campaign execution; Build and maintain global AZ network and relationships with KOLs; Lead cross-functional collaboration for brand objectives
Seniority
Director, strategic leadership & team management