Associate Manager Marketing│Corporate (Springdale, AR)
Core
Execute brand and digital marketing strategies to enhance Tyson Foods' market presence and engage target audiences.
Role type
Associate Manager, Marketing (Brand & Digital)
Builds
Marketing campaigns, digital content, and brand initiatives for Tyson Foods' food portfolio.
Domain
Food & Beverage / Digital Marketing
Deliverable
product features
Required skills
Marketing strategy, digital campaign management, media buying, SEO, data analysis, project management, creative brief development, stakeholder collaboration
Preferred skills
Experience with demand-side platforms (DSPs), retail media networks, e-commerce platforms (Amazon, Walmart, Sysco)
Technologies
Microsoft Excel, PowerPoint, digital marketing tools, DSPs, e-commerce platforms
Responsibilities
Develop and execute comprehensive marketing strategies; implement digital campaigns across social, email, and web channels; manage media buying and budget allocation; optimize digital content for search engines; analyze consumer trends and performance data; maintain project trackers and documents.
Seniority
Associate Manager, individual contributor
