Programmatic Group Head/ Associate Director
Core
Own campaign management across Dentsu clients within the Addressable team, ensuring tracking, serving, and technical resolution.
Role type
Senior IC programmatic media operations lead
Builds
Programmatic ad campaigns and proposals
Domain
Digital advertising / Programmatic media buying
Required skills
Programmatic ecosystem knowledge, ad server management, DSP data integration, revenue forecasting, billing management, campaign proposal development, technical troubleshooting, best practices development
Preferred skills
Consultative selling support, new technology opportunity identification
Technologies
Ad servers, DSPs
Responsibilities
Monitor campaign serving and tracking, resolve technical issues with media teams, provide weekly revenue forecasts, handle billing enquiries, build campaign proposals with tactics, export and combine ad server and DSP data, update best practices, offer insights to improve campaign effectiveness
Seniority
Senior, hands-on IC
