Senior Martech Consultant
Core
Define technical direction for large-scale personalization and customer experience transformations, translating future-state ambitions into concrete architectures and roadmaps.
Role type
Senior Martech Solution Consultant (Architectural Authority)
Builds
Future-state technical architectures, vendor selection scenarios, and phased implementation roadmaps for marketing, sales, and service platforms.
Domain
Digital Marketing Technology (Martech) & Customer Experience (CX)
Required skills
Enterprise Martech platform expertise, technical architecture design, vendor selection and evaluation, roadmap planning, data identity and orchestration concepts, stakeholder management, AI integration strategy, solution scenario analysis, implementation planning, client advisory
Preferred skills
Experience with Salesforce Marketing Cloud/Data Cloud, Adobe Experience Platform, Braze, platform-agnostic mindset, ability to explain technical decisions to non-technical audiences
Technologies
Salesforce (Marketing Cloud, Data Cloud, Customer 360), Adobe (Experience Platform, Journey Optimizer, Analytics), Braze
Responsibilities
Assess existing Martech landscapes and constraints, design future-state technical architectures, translate strategic use cases into platform implications, compare and recommend architecture and vendor scenarios, support vendor evaluation and selection, define implementation roadmaps, provide architectural guidance to stakeholders, embed AI capabilities into vision and roadmap, communicate architectural decisions to senior leadership
Seniority
Senior, hands-on IC with strategic influence
