Customer Engagement Lead RD/RBD Netherlands
Core
Lead customer engagement and marketing execution for Sanofi's Rare Blood Diseases portfolio in the Netherlands, driving product launches and optimizing patient treatment access.
Role type
Senior Customer Engagement Lead (Marketing)
Builds
Omnichannel customer journeys, HCP events, and launch readiness for new rare disease products
Domain
Pharma / Rare Diseases (Hematology)
Deliverable
product features
Required skills
Rare disease market expertise, Dutch regulatory compliance, data-driven decision making, digital marketing & analytics, CRM proficiency, stakeholder influence
Preferred skills
Product launch experience, multi-country setting experience, hematology specialty care background
Technologies
Veeva, Salesforce
Responsibilities
Build relationships with KOLs and treatment teams; Execute local marketing strategies and omnichannel campaigns; Plan and organize HCP events and speaker programs; Manage local marketing budget and evaluate ROI; Collect and report customer insights to inform strategy
Seniority
Senior, hands-on IC