Digital Content Producer
Core
Produces high-performing digital news stories and content using data-driven insights to drive audience engagement and website traffic.
Role type
Digital Content Producer (Newsroom)
Builds
Daily news stories, social media posts, and web content for multiple websites
Domain
Digital Media / News & Journalism
Deliverable
product features
Required skills
AP Style writing, SEO optimization, data analysis for content decisions, social media management, rapid content production, headline writing, interview coordination, fact-checking, CMS management
Preferred skills
Photography, video creation, Google Analytics, Chartbeat, Social Flow
Technologies
WordPress, Google Analytics, Chartbeat, Social Flow
Responsibilities
Monitor analytics and social media for trending stories; write daily 'flip' stories optimized for SEO and engagement; arrange interviews and research background information; review and edit copy for accuracy and style; promote third-party feed content; interact with users on social media; execute special projects
Seniority
Mid-level, hands-on IC