Digital Manager
Core
Own digital and paid media strategy, campaigns, and performance for a tight client patch, supporting Digital Directors on larger accounts.
Role type
Senior Digital Manager (Paid Media focus)
Builds
Smart media plans, forecasts, budgets, and recommendations for clients across Digital and Performance Media.
Domain
Digital Marketing / Performance Media
Required skills
Paid Search strategy, Paid Social strategy, Google Ads, Meta Ads, campaign optimization, data analysis, reporting, measurement, attribution, client management, budgeting, forecasting
Preferred skills
Programmatic, Native advertising, Content marketing, LLMs, TikTok, Snapchat, Pinterest, YouTube, GA4, GTM
Responsibilities
Own digital + paid media strategy, campaigns and performance across client patch; Plan, build, optimise and troubleshoot Paid Search and Paid Social; Turn client goals into smart media plans, forecasts, budgets and recommendations; Get into data, reporting, measurement and attribution; Connect Paid Media into the wider Digital and Media crew; Mentor junior crew members.
Seniority
Senior, hands-on IC with client ownership