Director, Demand Generation
Core
Own demand generation strategy and execution for the South Europe region to drive pipeline growth and strengthen marketing's contribution to revenue.
Role type
Director, Demand Generation (Regional)
Builds
B2B demand generation programs and pipeline for enterprise automation software
Domain
B2B SaaS / Enterprise Automation
Required skills
B2B demand generation strategy, team leadership, data-driven decision making, cross-functional alignment, digital marketing expertise, strategic program execution
Preferred skills
Experience leading large programs, expertise in South Europe market, innovation in demand gen
Technologies
None explicitly stated
Responsibilities
Define and execute demand generation strategy aligned to business goals, Own pipeline targets and ensure marketing contribution to revenue, Lead demand generation teams and/or major program areas, Partner with sales leadership and executive stakeholders, Use data and insights to optimise marketing strategy and investment, Drive innovation and improve demand generation effectiveness
Seniority
Director, strategic leadership & team management
