Project Lead (Performance Marketing)
Core
Lead complex performance marketing initiatives, manage significant media budgets, and mentor team members to deliver high-quality work and measurable business results.
Role type
Senior Performance Marketing Project Lead
Builds
Performance marketing accounts and campaigns across multiple digital channels
Domain
Digital Marketing / Performance Advertising
Required skills
Performance marketing strategy, multi-platform campaign management (Meta, Google, TikTok, etc.), budget management ($100K-$200K/month), data analysis, dashboard building, client relationship management, team mentoring, project leadership
Preferred skills
Experience in eCommerce and lead generation, automation of reporting processes, strategic planning
Technologies
Google Ads, Meta Ads, YouTube, TikTok, Google Sheets, Excel, Google Data Studio, Tableau
Responsibilities
Lead performance marketing projects from planning to execution; manage campaigns across multiple platforms; build and improve dashboards and reporting systems; mentor and train team members; manage client relationships and provide strategic recommendations; coordinate with junior team members and wider teams.
Seniority
Senior, hands-on IC with leadership responsibilities