Manager, Performance Marketing, Paid Search
Core
Own and execute Airwallex's global SEM marketing strategy to drive customer acquisition and revenue through paid search campaigns.
Role type
Manager, Performance Marketing (Paid Search)
Builds
Global paid search campaigns across multiple markets
Domain
Fintech / Global Payments
Required skills
Global SEM strategy, Google Ads, Bing Ads, A/B testing, budget management, ROI analysis, cross-functional collaboration
Preferred skills
Fintech/SaaS marketing, marketing automation, CRM systems, landing page optimization, conversion rate optimization, multi-lingual (Korean, Japanese, French)
Technologies
Google Ads, Bing Ads, Looker, Tableau
Responsibilities
Develop global SEM strategy, plan and optimize paid search campaigns, design A/B tests, analyze campaign data, manage SEM budgets, partner with external agencies
Seniority
Manager, hands-on IC
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